HOLIDAY SNEAKER WREATHS

KENNETH COLE


ROLESDESIGNDEVELOPMENTMATERIALITYPROJECT MANAGEMENTPROTOTYPINGPRODUCTIONINSTALLATION

Kenneth Cole challenged our agency to realize their concept of hanging colossal, glowing, gold wreaths constructed completely out of Kenneth Cole shoes for their 2015-16 holiday window displays. To save time and cost, the specified shoes were converted to digital models using laser scanning, then 3D printed in rigid, lightweight plastic. Based on my prototypes and design direction, my agency engineered two custom wreath designs, each measuring over 5 feet wide, with brilliant, pulsing, gold light emanating from within. A total of ten wreaths were constructed, transported and installed in Kenneth Cole flagship stores under my supervision. The wreaths are stored at Kenneth Coles headquarters and are installed for the holidays year after year.

PROTOTYPING


PRODUCTION


INSTALLATION