BEST BUY ENDCAP

ALTEC LANSING


ROLESDEVELOPMENTPROTOTYPING

Spectas was challenged to provide Altec Lansing with an interactive display that demonstrated their "Everything Proof" Bluetooth speakers in a rugged environment. The resulting display for Best Buy had four speakers mounted to a distortion printed vacuum form base, emphasizing the speaker's insusceptibility to rock, sand and water. An imitation water tank highlighted the Mini H2O speaker's ability to float. Speakers could be individually activated, volume adjusted, track advanced or paired together. The Bluetooth pairing feature is accentuated by chasing LED lights.